• Shade:#180W (Warm Fair / Fair with warm undertones).

• Finish: Luminous-matte designed to provide full coverage but still allow the skins natural light to come through, with shine control.

• Coverage & wear: It offers full coverage in one drop and claims 24-hour wear with no transfer.

• Key formula features:

  • Infused with Hyaluronic Acid & Black Rose Oil to hydrate and soothe skin.

  • Uses Bamboo Powder for shine control.

  • High-skin affinity powders + coated pigments + polymer technology to blur pores and deliver full coverage while remaining breathable.

• Size: 30 ml / 1.0 oz.

• Undertone system: W stands for Warm. The number 180 indicates depth in the shade scale.

Key Benefits

• High-end finish for visuals: The luminous-matte finish gives a refined look skin appears even yet textured naturally, which is ideal for high-resolution beauty assets and photography.

• Full coverage with comfort: Because it claims full coverage in one drop and yet remains breathable, it suits brand-asset work where model skin needs to look flawless but not mask-like.

• Long wear & performance: With claims of 24-hour wear and no transfer, its well suited to marketing shoots, long production days, under lights, or campaigns where longevity matters.

• Branded luxury aesthetic: The product sits in the luxury tier of your brand asset list its formula, packaging and positioning reinforce premium credentials.

• Shade suitability: #180W (warm fair) is likely a strong match for warm undertone skin tones with fair to light-medium depth this is useful in the Indian/Asia context when choosing models or matching shades.

• Texture & skin optimization: The inclusion of bamboo powder for shine control and rose oil + hyaluronic acid for skin feel means that irregularties like shine, visible pores, or uneven texture are softened beneficial when photographing in high resolution.

How to Use

Prep

• Ensure the models skin is well-moisturised and primed. Especially given this is a higher-performance foundation, prepping ensures the finish remains smooth and avoids catching dry patches.

• If the lighting conditions are strong (studio lights, outdoor midday), you may apply a mattifying/primer base particularly in T-zone to aid longevity.

Application

1. With a pump of foundation, dispense 1 pump onto the back of the hand. (Brands typically suggest starting from centre of face).

2. Using your preferred tool (finger, brush, sponge) begin at the centre of the face (nose/cheeks) and blend outward to avoid heavy build up around the edges.

3. For the #180W shade: check that the undertone aligns well with the models skin (warm-golden undertone) and depth is appropriate (fair-medium).

4. For strong coverage in visuals: you can apply a second thin layer on areas needing more correction (under eye, around nose).

5. Set lightly if required: Because finish is luminous-matte, you may still choose to set the T-zone with translucent powder especially for high-lighting or bright lighting to prevent unwanted shine.

Photography/Asset Tip

• Take a bottle shot: highlight the premium packaging (luxury finish, bottle design).

• Swatch the foundation (#180W) on a model or arm with similar skin tone as your campaign talent. Photograph swatch under both daylight and studio lighting to see how the shade reads.

• Capture the full face of the model after application under your intended lighting to see how texture, finish and tone come across in your final visuals.

• Because you are dealing with Indian/Asia region: ensure that the warm tone doesnt appear too yellow or ashy under breakdown lighting; adjust lighting/white balance accordingly.

Touch-up / Longevity

• During long shoots or in warm/humid climate: keep blotting sheets or translucent powder handy to manage any excess shine, as even matte formulas can accumulate shine under strong lights.

• For models, check at intervals if the foundation remains consistent (hasnt shifted, separated, or oxidised) since premium visuals depend on consistency.

Storage & Care

• Store upright, in a cool dry place, away from direct sunlight or extreme heat (especially important in Indian climate).

• Make sure cap/pump is closed after use to maintain formula integrity.

• For product-asset photography: clean the bottle, remove fingerprints, shoot in controlled lighting to reflect luxury aesthetic.